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Welcome to Pacific Toyota

Located in the heart of Tauranga, Tauriko, Whakatane and Bayfair, our award-winning dealership is one of the leading businesses in the Bay of Plenty. Our large and diverse customer base covers the vibrant mix of businesses, communities, rural people and families that make up this amazing region.

We are proud to represent the Toyota brand along with a fantastic range of new Toyota vehicles and a huge selection of top quality pre-owned cars, including Toyota's excellent Signature Class range.

We also provide outstanding vehicle servicing, repairs and WOFs, carried out by a fully trained and competent team using Genuine Toyota Parts.


Let’s Go Places


We are calling on all New Zealanders to come along with us on the journey as we continue down this exciting and innovative path towards the future.


Explore our journey

Community Events & Sponsorship

We are passionate about supporting the Western and Eastern Bay of Plenty. Find out more about our upcoming sponsored events and also our sponsorship request application.


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We sell tyres in-house

For a limited time, we are offering a free wheel alignment when replacing all 4 tyres with us!

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Fleet Management

From advice on which vehicles are best suited for you and your company, vehicle finance, and fleet management. Pacific Toyota have your fleet vehicle needs and requirements covered.

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Afterpay & Laybuy

Paying just got easier with Laybuy and Afterpay.  Discover interest-free payment options for your WOF, servicing, repairs, parts, and accessories at Pacific Toyota.

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Anti-Bacterial Treatment

Bactakleen is an anti-bacterial treatment for your air-conditioning system, so you can breathe easy, healthily and cleanly. 


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We Want Your Car

Our used vehicle yard is looking a little bare and we are on the hunt for used stock! Have you been thinking of selling your car or trading one in?

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Keep'n it Green!

Pacific Toyota is officially in the green scene, we’re actively finding ways to minimise our environmental impact throughout our business. We’re sustainably focused and committed to Keep’n it green!

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Pacific Toyota in the Community


Good Neighbour

For several years Pacific Toyota has been a supporter of Good Neighbour and it’s a relationship we hold dear to our hearts. Just like us, Good Neighbour believes in initiatives that benefit the environment and the wellbeing of those in our community. Their mission is to provide practical opportunities for people to “give back” and support one another, so that lives and neighbourhoods in our community can be transformed.


Aerocool Rescue Helicopter

We’re proud to be able to support the work of the Aerocool Rescue Helicopter by sponsoring their rapid response vehicles.  The Aerocool Rescue Helicopter’s highly qualified Critical Care Flight Paramedics, Crewmen and Pilots have undertaken over 4,000 missions since the service began and are there when our community needs them most.

The Hits Beach Patrol

Throughout summer from December through to February, Pacific Toyota supports the The Hits Bay of Plenty crew who hit the sand with their ‘Beach Patrol’ summer initiative. The Hits crew give away free goodies including THOUSANDS of dollars in Tauranga Crossing Vouchers, exclusive summer merch from The Hits like Bucket Hats, Sunscreen, and much more. It has always been well-received by locals and holiday makers over summer who have been absolutely stoked to received freebies and we are also stoked to be a part of it.


Cram the Van

For the 5th year running, Pacific Toyota has teamed up with Radio 1XX for Cram the Van 2023. The 1XX team visited different locations across the Eastern Bay of Plenty from the 20th November until 18th December collecting donations for a range of local charities - helping make Christmas a little bit easier during a very tough year for many. This year was such a great success, that not only was the Pacific Toyota Hiace Van absolutely crammed but so was a Toyota Fortuner, a Toyota C-HR and a Toyota Yaris Cross! Hundreds of toys, treats, essentials and food items were greatly received by Whakatane SPCA, Women’s Refuge, Salvation Army and The Foodbank.


Christmas Movie in the Park

With a focus on community and giving back, we’re excited to have Pacific Toyota’s (alongside The Hits Bay of Plenty) Christmas Movie in the Park. This event is now 2 years old and is growing by the year. This is a free community event with the option to donate non-perishable food items which are then distributed to the Tauranga Foodbank to help families in need, especially in the lead up to Christmas.


AIMS Games

The Zespri AIMS Games is Australasia’s largest junior sporting event, held annually in Tauranga, New Zealand. Since its inception in 2004, the Zespri AIMS Games have grown from 760 competitors representing 17 schools and four sporting codes, to the 2023 tournament which had 11,733 competitors, representing 373 schools and 25 sporting codes. Celebrating diversity, the Games provides an opportunity for adolescents from all demographics and education contexts to compete in sporting competitions, to meet others from outside their normal peer group, and to learn and build on their social interaction skills. Pacific Toyota is proud to support the Zespri AIMS Games each year with vehicles for the team of organisers working hard behind the scenes.

Two months ago I signed-up for a new Hilux SR5 and the team at Pacific Toyota were able to provide me with exactly what I wanted, which involved a little bit of a wait for the the special Ultra canopy. They provided me with a loan vehicle while I was waiting for mine to be finished. Kim

Latest News

Stay up to date with the latest news from Toyota New Zealand


Fraser Hart takes over the helm at Manawatu & TRC Toyota

Fraser Hart will replace Debbie Hart as Chief Executive Officer at Manawatu Toyota from June 1, 2024. Fraser started at Manawatu Toyota in 2003 as Used Vehicle Sales Consultant and worked his way through various sales and branch management roles...

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TOY8082_Readers digest_Experience hub_1920x1080px

Customer focus and community support underpin Toyota’s Trusted Brand Awards

Toyota New Zealand’s commitment to a customer-centric culture and community investment has earned it two Reader’s Digest Most Trusted Brand Awards, for new and used vehicles. For 19 years in a row, Toyota has gained the Reader’s Digest Most Truste...

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Toyota NZ proud to support safer communities through road safety education programme

One year on, Toyota New Zealand continues its support of Road Safety Education Limited’s RYDA programme to accelerate national progress in reducing road deaths by providing world-class safety education to Kiwi rangatahi (young people). RYDA provid...

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