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Small Business Driver: Solomon's Gold

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If the idea of healthy, delicious and socially conscious chocolate sounds too good to be true, we’ve got exciting news – it’s real, and it’s called Solomons Gold.

Solomons Gold chocolate products are dairy-free, gluten-free, nut-free, soy-free, refined sugar-free, vegan and Kosher – and despite all this, still taste great. Ideal for health-conscious chocolate lovers or anyone with food intolerances and allergies, Solomons Gold products are handcrafted in-house in Mount Maunganui, New Zealand.

For over a decade, Solomons Gold have been assisting local Solomon Islands landowners to produce one of the world’s purest forms of single-origin cacao, simultaneously improving the standard of living in these communities. These communities are at the very heart of the businesses’ passion for chocolate, and their bean-to-bar approach ensures they are able to produce a very unique kind of chocolate. Knowing where their ingredients come from means that only the best are selected.

The pandemic has been merciless for small businesses, even ones that specialise in chocolate – and Solomons Gold has definitely felt the pinch. With a 70% drop in revenue in the first half of 2020, the team had to cut their marketing budget by almost half, and were unable to get their chocolates into new stores due to supermarkets not ranging new products. Rebuilding post-lockdown has been a day-by-day process for the Solomons Gold team.

Being a recipient of Toyota’s Small Business Driver initiative has allowed Solomons Gold to continue their important work building communities in the Pacific, being kind to the planet, and providing consumers with the finest chocolate. The team have been using the Toyota Highlander to promote their business locally through store visits and events, while the advertising package has been put to good use to drive their messages of sustainability and health.

If velvety smooth, rich dark chocolate in mint, caramel, berry, orange or original flavours sounds like a bit of you, get your hands on Solomons Gold products today - available in select New World, Farro Fresh and health food stores or online: https://solomonsgold.co.nz/collections/classiccollection