15 March 2012 / Vehicles
Toyota has combined dynamic styling with clever engineering to deliver New Zealand's most affordable hybrid car and the best fuel economy in the city for any vehicle without a plug.
Toyota New Zealand General Manager of Product Planning, Neeraj Lala said "Not only does the new Prius c look stunning; it is the most fuel efficient car in our line-up."
"It's designed for people who want a good looking, fun city car. It's got the undeniable cool factor that comes from driving a car with cutting edge technology and fantastic fuel economy."
The proven hybrid system returns just 3.7 litres per 100 kilometres on the city cycle - even better than Prius - and 3.9 litres/100km on the combined cycle with CO2 emissions of just 90 grams per kilometre.
"Within the small car segment, the current fuel consumption leaders have been diesels. Prius c is here to shake up the segment. We're giving customers a car that's more fuel efficient in the city, with lower emissions."
The new car's hybrid system, derived from Prius, delivers its maximum output of 74kW from the combination of a highly efficient 1.5 litre four-cylinder petrol engine, a battery powered electric motor and an Electronic Continuously Variable Transmission (ECVT) with infinitely variable gear ratios.
Prius c is available in two grades. The base model can be purchased with steel or alloy wheels, while the top-of-the-line Prius c s-Tech showcases the best in small vehicle comfort and convenience.